TOPIC

IP & content

Capcom Co., Ltd.FY ended March 2026

Is Capcom a company that sells new games?

83.7%Catalog-title share of unit sales
93.0%Digital unit-sales ratio
244Countries and regions with unit sales
What emerges

Capcom is not only a company that must keep landing new hits. New releases reactivate older games, while digital distribution, PC, global pricing, media use and licensing extend the selling life of IP. An in-house engine and more than 3,000 developers support that cycle.

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Sanrio Company, Ltd.FY3/2026

Is Sanrio really a Hello Kitty merchandise company?

40.1%Operating margin
¥96.4bnRoyalty salesAbout 49.7% of consolidated revenue on a simple comparison (our calculation)
62.7%Share from non-Hello Kitty charactersBased on merchandising and licensing gross profit in Japan and overseas (our calculation)
What emerges

Rather than a merchandise company dependent on one star, Sanrio has become a character-IP portfolio business that rotates and grows many characters, scales them globally through licensing, and is now moving into self-published games and in-house animation.

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Nintendo Co., Ltd.FY ended March 2026

What kind of company is Nintendo now?

76.9%Sales outside Japan
54.6%Digital share of dedicated-platform software sales
¥177.8bnR&D expenseAdvertising expense: ¥144.6bn
What emerges

Rather than moving away from games, Nintendo looks like a company built to sell games for a long time and invest heavily in whatever comes next.

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