SATO’s repeat business begins with a label
73.7%FY2025, ended March 2026: recurring-sales ratio
63.4%FY2025: major Japan customers using multiple categories
96.9%FY2025: repeat-customer ratio among major Japan customers
What emerges
See the company through the numbers →SATO combines labels, printers, readers and software so customers can capture information about goods and people. Its recurring-sales ratio was 73.7% in the year ended March 2026. Among major customers in Japan, 63.4% used multiple product categories and 96.9% had transacted every year for the past three years. These figures reveal relationships built around fitting daily workflows, replenishing labels and maintaining equipment. Turning custom work into reusable solutions is also necessary to contain the burden on sales and development teams.